PITS + CAFE CORTADITO - COMING SOON

Rush Creative Studio developed a new design concept for PITS, a popular highway destination with locations across Mexico where travelers can stop, refuel, eat, shop, and recharge along their journey. The concept brings together the PITS convenience store, Chef PITS restaurant, outdoor areas, and overall brand experience into a welcoming and thoughtfully designed destination created around the needs of travelers.

As part of the project, RUSH also redesigned Café Cortadito, developing a warm and inviting coffee shop concept for both PITS locations and freestanding locations adjacent to PITS. Together, the brands create a cohesive travel experience that makes a stop along the road feel comfortable, convenient, and memorable.